Landing the “Big One” It may not be your preferred metaphor, but it’s a potent one in business: catching big clients, or “fish.” The idea is that if you’re able to “catch” one, your business will grow, or be sustained, as a result....
Customer Service: It Ain’t Pretty…But It Can Be In another blog, we briefly addressed the issue of how unimpressed the average consumer is of the companies they buy from. If you’ve been in business for over a month or two, you know that “how...
